In this workshop, you will learn how to use cognitive biases to increase clicks, get more leads, reduce your costs and increase your return on investment. You will also learn how to convert your visitors into leads.
Managing Director of Digital Services at Inspired Thinking Group
Chris is a highly experienced educator and executive facilitator helping senior leaders and extended leadership teams uncover hidden value in the enterprise and implement strategies that deliver sustainable business growth. Having founded a number of start ups and helped grow dozens of business internationally, Chris brings his real-world experience where results rule and budgets cannot be wasted on theory to every engagement. Over the past 17 years he has worked with a range of brands, agencies, industry trade bodies and technology leaders around the world to deliver executive education programs, enterprise level training, consultancy services and service delivery across EMEA. His clients include L’Oréal, Google, Puma, Heineken, Pepsi Co, Telia, IAB, Virgin Media, Disney, McDonalds, Renault, EA Games, Leo Burnet, Sapient Nitro, Cohn & Wolfe, Penguin Random House, Adidas, Henkel & Philip Morris International Chris is also the author of The Digital Hack and Psychological Conversion Triggers.