In this workshop, you will learn how to use cognitive biases to increase clicks, get more leads, reduce your costs and increase your return on investment. You will also learn how to convert your visitors into leads.
This workshop is based on Krish Shankar’s book ‘Catalyse’: An HR Playbook that any leader can harness to Power Up theirPeople Ecosystem. Shankar will share key insights and learnings from his path breaking book, to help you unlock thepower of...
This workshop is based on Ruchira’s best-selling book Coaching: The Secret Code to Uncommon Leadership. She shares the rationale behind utilizing coaching—a fine balance of managing and guiding—to support teammates. Exploring some of the key ingredients of impactful leadership including...
This session will cover the fundamentals of digital marketing and introduce you to the key channels, concepts and metrics. You will learn the available marketing platforms and tactics for tracking and optimizing campaigns, grasp online marketing basics, and get your...
In this workshop, you will learn the Free Marketing Framework, developed by Alex himself. He will also explain why authenticity and fake news coexist today.
In this workshop, you will learn the top FinTech trends of the year, the FinTech industry in B2B and B2C sectors, and concepts like blockchain, crypto, DeFi.
In this workshop, you will learn what role content plays in a customer’s life, the POEM framework, the 3H framework, how to manage content marketing strategies, and more.
This workshop is based on the book ‘Nimblicity’ where the authors will explore some of the latest communication thinking that will enable you to develop a stronger relationship with your customers.
In this workshop, you will gain an overview of design thinking as a mindset & methodology. You will also learn ‘TheScenario Planning’ process and how it can be used to prototype possible futures to enable more effective strategy development
In Leadership To Last, authors Tarun Khanna and Geoffrey Jones interview iconic Indian leaders who have demonstrated leadership that lasts. All these icons–Ratan Tata, Anu Aga, Adi Godrej, Kiran Mazumdar-Shaw, Devi Shetty and RahulBajaj, to name a few–have built innovative...
This workshop is based on the book ‘Nimblicity’ where communication coach Darren Briggs and political strategist Nicholas Wright both celebrate the transformative impact of digital media on communication and highlight its limitations, emphasising the need for a grasp of the...
The 21st century calls for a new understanding of leadership. This age requires a trainable virtue: Humility- a powerful form of influencing. Those who lead with humility not only have a positive effect on themselves and their perceived leadership potential,...