Harnessing the Power of Qualitative Research with Experts from Spotify (Webinar)

During this dynamic fireside chat and Q&A discussion with industry leaders Brett Bjcek (Data Scientist, Spotify) and Virginia Steindorf (User Researcher, Spotify), you will explore the landscape of data science and learn key strategic frameworks for better understanding and solving business challenges using data analytics.

WHAT YOU CAN LEARN

Through expert discussion with an industry practitioner, participants will:

LEARN about the latest trends in the world of data science
HEAR how real-world applications of data science are creating value and transforming organizations
DISCOVER opportunities to advance your data science skills and drive successful outcomes for your organization
...and so much more!

INTRODUCTION TO THE SPEAKER

Brett Bjeck

Data Scientist

With a degree in Computational Data Analytics and experience with non-profits, startups, government agencies, Fortune 100 Companies, and of course tech companies, Brett loves to learn more about the world around him through data. At Spotify, Brett has been studying the fan-artist relationship while working with his User Research partner in crime Virginia to blend the quantitative with the qualitative for actionable insights. He works across statistical modeling, data visualization, and experimentation to help inform the product roadmap with what he knows about our 381M monthly active users. Outside of work, Brett is a side project connoisseur where he develops projects with thematic elements of building toward a world where people: act with intentionality, listen with curiosity, and build community through vulnerability.

Virginia Steindorf

User Researcher

A Southern belle from Georgia who found herself in the heart of Silicon Valley for college at Stanford, Virginia combined her curiosity for people with her love of technology through a degree in cognitive science. Her early career was a sampler of companies, teams, and roles: from product management, product marketing, market research, and user research, to LinkedIn, Microsoft, and finally Spotify. At Spotify, she’s honored to study the users she feels most passionate about - musical artists. While she’s a qualitative researcher at heart, she loves a good survey and especially loves getting to work with her data scientist work-husband, Brett. Outside of Spotify, she mentors rising user research stars through a program that supports women and nonbinary UX professionals (Hexagon) and sings soprano in a contemporary NYC-based choir called Ember.